Social Media Management and Advertising

Creating a social media powerhouse doesn't happen overnight, and it certainly doesn't happen without careful content and advertising strategies to grow and engage your audience. Social media advertising can be one of the most cost-effective ways to reach a targeted audience that is interested in your brand. Social management helps build your brand identity online, aids discoverability for your products and helps you connect with key influencers -- all while driving sales from interested leads.

Forming Authentic Connections

Social media allows your brand to move from being a faceless corporate entity to a warm, relatable personality that your customers are eager to embrace. Having the right social media manager ensures that your brand identity stays consistent and clear across all channels as you're forming the authentic connections with your audience that will help you deepen your relationship -- and grow your sales.

Social Management You Can Trust

From Facebook or Instagram advertising campaigns to content marketing strategies executed perfectly for each platform, the team at The Buffalo News understands social media advertising. Our digital marketing experts can walk you through your first campaign before turning you lose or create a comprehensive social management strategy and provide execution.

Social Media Design

The visual design of your social media presence is every bit as important as the content that's being published on your pages. Your social media should reflect your brand standards at every turn, creating a cohesive look that your customers will easily accept and that builds a feeling of trust and intimacy with your prospects.

When you're ready to leverage the power of social networking and advertising for your business, contact The Buffalo News at 716-849-4597 or via email to We will work closely with your brand to provide the social media management services that you need to meet -- and exceed -- your business goals.